Gorilla Glue

At the time, I was working at Curiosity Advertising, a wonderful agency based in Cincinnati Ohio. The Gorilla Glue team came to us with a unique challenge. They already have a strong brand presence, and a very recognizable brand. Even so, their website was over a decade old, and was in bad need of a redesign. That's where the talented designers and I came in to deliver a fully responsive showcase for their products.

As the lead developer, I was tasked with identifying the correct CMS and platform to allow the team at Gorilla Glue to manage and upload their own content.

The team came to us with another unique problem. They have a line of great products, but often customers were confused about the best choice for their project. To solve this, we designed and created a product comparison tool that showed off the attributes of each product, and what the best choice was based on the application. This allowed their customer service team to point customers to the tool on the website, reducing the amount of calls greatly, as well as build better brand identification.

In the same vein, we had to allow them to show off their incredibly startling, problem solving gorilla.